Empirical foundations of marketing; research findings in the behavioral and management sciences.

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Published 1969 by Markham Pub. Co. in Chicago .
Written in English

Subjects:

• Marketing.

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Book details:

Edition Notes

Includes bibliographical references.

Statement	Edited by Marcus Alexis, Robert J. Holloway [and] Robert S. Hancock.
Series	Markham series in marketing
Contributions	Holloway, Robert J., Hancock, Robert Spencer.
Classifications
LC Classifications	HF5415 .A425
The Physical Object
Pagination	xii, 590 p.
Number of Pages	590
ID Numbers
Open Library	OL17758126M

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