Empirical foundations of marketing; research findings in the behavioral and management sciences.
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Empirical foundations of marketing; research findings in the behavioral and management sciences.

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Published by Markham Pub. Co. in Chicago .
Written in English

Subjects:

  • Marketing.

Book details:

Edition Notes

Includes bibliographical references.

StatementEdited by Marcus Alexis, Robert J. Holloway [and] Robert S. Hancock.
SeriesMarkham series in marketing
ContributionsHolloway, Robert J., Hancock, Robert Spencer.
Classifications
LC ClassificationsHF5415 .A425
The Physical Object
Paginationxii, 590 p.
Number of Pages590
ID Numbers
Open LibraryOL17758126M

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